The Advantages of Guest Blogging

By on March 3, 2015

A website is the focal point for the online presence of your business. A website is a must have if your online marketing strategy is to succeed. A blog on the other hand is meant to complement the website or to make it complete. A blog is an important requirement if you wish to share some industry knowledge or even give a deeper insight on your business or products.

If you already have a blog on your website, the next positive step to take will be to share content with other blogs. The sharing of blog content with other blogs is referred to as guest blogging. Over the years guest blogging has increased in popularity and most bloggers consider it as an important requirement for any blog to be successful.

How to get started on guest blogging
Getting started as a guest blogger is not very easy since many bloggers would not let just anybody write on their blog. However, the following steps should help you out.
Start by doing some research on blogs and websites that are prevalent on your area of interest or field of specialization.

Once you settle on a few you can reach out and ask if they allow guest posts. Some are open to guest posts while others will show little interest.

If you do not receive a positive feedback from your blog of interest this should not discourage you. A good trick that always works is to follow and comment on their blog posts.

Following their blog will show the blogger that you are interested in their blog and make you part of their community.

Due to this, it will be easy for them to allow you to guest post when you approach them.

Advantages of guest posts
Guest blogging gives one an opportunity to contribute to their respective field. Regardless of the field you specialize in there are many blogs on that topic.

Through guest blogging, you can be able to share your opinions and views with other people with similar interests.

Guest blogging provides an effective way to backlink to your blog. This in turn will increase traffic to your blog, which is important in increasing your readership.
As a good blogger, you should always include a link to your blog where the readers can be able to get more information on the subject you are writing. Most blogs will allow guest loggers to do this.

Another advantage is that it provides you with a larger audience. The blogs that you are guest blogging on already have hundreds or thousands of followers and so by posting on these blogs you will have access to all these readers. When starting a new blog it is difficult to build a large audience but guest blogging helps solve this problem for you.

It helps sharpen your blogging skills by learning from other bloggers. Blogging requires some skills and creativity but experience counts more.

As you guest blog on other blogs you are in the process of learning and soon after you will realize that, your blogging skills will improve tremendously.

Regardless of whether you are posting on your own blog or you are guest posting, one thing that should remain constant is the quality of the content. This is the key factor in blogging success.

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Mobile Application Development Trends For 2015

By on March 2, 2015

“For the developers out there – mobile application development is definitely a lucrative revenue option. However, in order to keep attracting new customers, you must keep abreast of the design trends. Designs that awed in 2014, may not work so well in 2015. Thus, in order to keep your revenues in the black, your designs should be modern and to the latest standards/trends.

To help you, we’ve put together these mobile app development trends of 2015. Remember app development is a lucrative industry, but it is also highly competitive.

Hybrids’ the winner!

The war between native apps, mobile web apps and hybrid apps will end. Hybrid apps will be the clear winner with more and more businesses targeting multiple mobile devices, hybrid will don the title of, “the most cost-effective option.” Gear up and equip yourself to work on hybrid applications.

Get onto the Cloud

The cloud is here to stay. In the age of multiple devices, focus on integrating and synchronizing your apps using cloud technologies. With more and more players scaling to the cloud to host cloud based services, it is only expected grow, with easier and more effortless integration becoming the new norm. The cloud offers offline features and benefits to both traditional desktop and web applications, making it an ultimate necessity.

Android holds its share of the market

Android will continue to rule the roost as it did for the previous years of 2013 (78% of the market) and 2014 (80.2% of the market). The Android platform has a wider consumer base than Apple iOS. If you have the creative marketing budget this year, developing an Android based application will put your business at an advantage.

Parallax scrolling everywhere

Parallax Scrolling is the go-to option to create that awesome app design that is in-depth, intuitive and gets the user attention quickly. Users are quickly glued to apps with parallax scrolling because of the visual appeal it creates with its dynamic and interactive story telling. Also, be informed that it does come with its challenges – longer loading time, it’s tricky on responsive designing and performance levels across devices.

Mobile Payments, mCommerce and Videos

It’s the era of the powerful consumer. With increasing smartphone usage, brands will start to incorporate mobile payments, wallets, gift cards, short video clips and much more into their digital strategies. The security features of apps are important more than ever, too. Brands will fortify their apps with the best security walls.

Gaming apps

Who doesn’t like games! It has always been an attractive segment and it is only expected to grow, grow and grow. Get creative and integrate them with social media accounts within the app itself.

Travel industry pumps up more apps

The travel and tourism industry is adapting to the mobile app concept at rapid rates. Big players now woo their consumers with innovative and creative apps that are just the perfect complimentary travel partners.

The App Marketing Maze

Here comes the biggie! The biggest difficulty with apps in 2015: getting them discovered by the user. Unless you market your creation in newer and innovative ways, however path-breaking it is, it is not going to sell. While in 2014, user engagement was the top priority leading to game changing enhancements, such as the personalized beacons and location based Wi-Fi services. Exploit these opportunities to expand your target base and achieve app loyalty. Re-invent consistently with the times to stay relevant.

As the trends change each year, so does the technology.. It is not limited to just the mobile phones; the industry extends its offerings to tablets, wearables and Internet of Things and so on. These will most certainly be the future trends to look out for.

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Soccer and Social Media Games – 3 Steps To Play And Grow Your Blog

By on February 27, 2015

What has soccer got to do with social media?

Well, a lot my dear. Essentially, social media marketing has a closely-guided relationship with soccer game. I’m sure majority of us are football fans and could even bet our hard earned money.

Both social media and soccer is a game. Both are legit and if you understand one, you should master the other. In applying marketing principles to your blog, you must not lose hold of “communication.”

Now, here are five steps to play the soccer and social media game. Once you pin this down, failure is automatically destroyed and success becomes easy as taking a girl out for lunch (hmm, some girls are stubborn).

1.    Study The Angles

There is nothing new in this world. Everything we’re doing has been attempted by someone else. We’re all replicating someone else’s success and that’s totally legit. Social media marketing requires a thought pattern. If you follow the traditional means, you’ll end up like millions of bloggers who simply waste precious time on Twitter and Facebook.

You need a good angle to play efficiently. Just like the game of soccer, everything revolves around angles. The player with the right angle pinned could score a goal. Study the various angles; determine your unique voice and stick to it.

2.    Your Team Is Your Life

Yes, having a strong team in this social media can make a big difference. My daily traffic increased from 39 to approximately 493 in 24 hours. All thanks to a strong network with another blogger. It’s all about team and it applies to life too. If you’re connected to the right person, you’ll definitely win the race of life.

Blogging is a life of itself. It’s an entity and requires the various management principles to excel. Don’t approach blogging with half-baked marketers. It’s good to help blogging beginners, but they’ll only reduce you to ‘nothing.’ You need to connect with probloggers before your success story can be loud. If you think this is not fair, hit me an email and let’s talk about it.

3.    Cooperate With others

Soccer game revolves around player-cooporation.

Sounds like having a strong team, but slightly different.

Cooperation is the key to unlock the hidden treasures of blogging. If you don’t cooperate with your team, no matter how strong, stagnancy will set in. come to think of it: in the game of soccer, each player in the field has to align him/herself to the dictates of others. There is nothing like enmity in football field. I’ve used this same strategy in my coupon blog which shares free london pass discount code and world soccer shop coupons. It works

Everybody is closely-attached to each other. That’s where the strength to excel lies. As a blogger, learn to agree with other bloggers. If someone indicates an interest to guest post on your blog, give them the chance but don’t accept crappy or spun contents. Have your terms but don’t be so strict with it.

Be there when others are looking for solutions to their problems in your niche. You’re not liable for failure in your market, but you’ll be liable for leaving others to wallow in sorrow when you’re in position to help.

Soccer and Social Media Recap

There you’ve it, the three simple ways to play the soccer and social media game to grow your blog. Understanding your niche is the first step towards pleasing and engaging them.

Don’t be a blind blogger whose focus in on writing articles and publishing. There is more to that. Think about engagement. Think of solving problems. You won’t fail if you continue this way. See you at the top!

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