With more than 500 million active monthly users, Instagram is always noted to be that much-awaited gold mine of all the potential customers. This app has been around since 2010 only and was overtaken by Facebook in 2012. Within these few years, and not even a decade, this app has reached to a whopping 1 billion+ users, which is really hard to believe. Right from the time it has started, this app grew preference among kids. Now, things have changed and moved to a completely new level with Instagram becoming a massive platform for the businesses to grow to this day. It is really not that exaggerated to say that Instagram has changed the way in which people get to use phone in daily lives.
Now, the biggest reason for people to use Instagram to this day is for its business purpose. The engagement rate of Instagram will beat not just the other social media channels that you have come across but nearly every possible traffic source now.
The real truth behind it:
The use of IG is not always associated with positive vibes though. Since a typical IG user misses around 70% of posts from the accounts they actually follow, you cannot just end up pumping out more and more images. There are some of the easy ways available to this date, in which you get the chance to increase your present sales from Instagram with the help of email marketing and some of the other tips. It can always help in cutting through the present clutter. You are asked to get in touch with a reliable site by the end of Gramista and end up catching up with some of these tips more, to consider over here.
Time to craft some amazing images right now:
It is true that IG is all about images. It is literally what this platform was first created for. So, if you are not putting up some of the highest quality pictures, then you have to change it right away without wasting any more time at all. There is no need for you to use any amazing camera for taking up some great pictures. Most of the smartphones these days have cameras, which are enough for capturing some quality clicks now.
- There are so many IG hacks which you can use for taking up some of the best photos of all time. You can try picking up a theme and then stick right to it. Make sure to post in a consistent manner.
- Always try to take more than one picture. Remember that practice makes everything perfect. That being said, you should not just post them all. Always aim for the quality and not on quality.
- Always try to keep the edits as simple as possible. Make sure to shoot from various angles and then take advantage of the proper lighting.
- Just other than simply shooting the pictures, it is mandatory for you to enhance the value with the use of right tools around here.
- If you want, you can always add any inspirational quote over great scenery shot that you have taken or clicked once on your trip. For that, there are some tools like Adobe Spark, Canva or Buffer’s Pablo to take help of.
- There are times, when you are completely lost on what post you are planning to click. There are so many tools out there, which might help you big time. For example, you can try taking help of Post Ideas Library under the name of PromoRepublic, which comes handy with already made standard visual post templates for any form of industry.
There are multiple IG profiles available to this day, which you can check out for gaining some inspirations over here for sure. Try following those profiles and implement some of their ideas to cover your needs now.
Remember to run some contests to gain more attention of the crowd:
Contests are always noted to be the best way to help in increasing sales on Instagram. Just at the very least, they can always help in building followers; work on engagement and brand recognition. Primarily, there are three major types of contests available. Those three options are email gated, like to win and hash tag UGC.
- The best among the lot is hash tag UGC as IG is the main platform to consider over here. It has been seen that people always try to enjoy it to the most and as they are actually looking for some ideas to add to feed on a daily basis, you will provide them with the reason to add any image.
- One such cool example over here is that of Movember Contest from Franwork. They have created mustache coasters for restaurants and ask followers to upload their photos with the coasters in front of their faces. It is definitely one cool concept for them to follow over here.
There are times when you might be struggling with some ideas for your contests. During such instances you can find the previous contests of your competitors with the help of Iconosquare. On the other hand, if you are making plans to run a contest on a massive scale, then you can easily take help of some cool tools like Wishpond for that easy content based management services now.
Trying to leverage stories and videos:
With just the recent release of the IG Stories, you can always take help of the Snapchat styled video just to send out to the followers. You might have been uploading videos on feed for a long time but fail to take complete advantage of it. You have to change it and start taking hold of the advantages now. As per some surveys, over 10.81% of the IG posts are available in video formats.
Trying to catch up with these options will clearly work out well in your favor and help you get the best deals covered.