By definition, political risk is a risk to businesses that are the direct result of political change and instability. Every country has a certain amount of political risk associated with it, but some countries’ risks are greater in magnitude. In most cases, political risk comes from changes that stem from new administrations in the government.
When it comes to making a company brand, companies are tasked with choosing between several key points of focus. Some companies want to make themselves known for their customer service, others want to be known for high quality products. What type of brand you choose to make for your company is what sets it apart
Given the choice between answering a survey and playing a game, most people would choose the latter. What about shopping, providing personal information, or entering a contest? Again, playing a game wins nearly every time. That’s the idea behind gamification, a growing trend in the marketing world that has the potential to lead to great