A few weeks ago, Apple unveiled its much anticipated Maps feature with iOS6. Far from offering a fierce rival to Google Maps, it has quickly become a bit of a flop. Don’t write them off yet, though. The underlying programs and companies that have partnered with Apple Maps will allow for a quick catch up to G’s feature list and make it the map app to own.
With its stunningly crafted design that offers a 360 degree view from the ground up, Apple Maps allows you zoom in and out of streets, highways and alleyways without a hitch (err…okay, maybe a few hitches to start).
With the launch of iOS6, the fiery rivalry between Google and Apple was expected to sizzle anew. While it ultimately became more fizzle than sizzle, here are the factors that will push Apple Maps to the top once the beta bugs have been worked out.
1. Vector Based Engine
Apple maps are built with vector-based engines that provide the sharpest and clearest images and graphics possible. It is also outfitted with the most powerful zooming, panning and tilting mechanisms to allow for a smoother and faster transition from one street to the next. With this new technology, Apple users experience a new breed of mapping simulation that will make sure that you will never have to get lost again.
2. Turn-by-Turn Navigation
Apple maps attempts to steer clear of GPS confusion with its turn by turn voice-activated navigation that boasts of real time traffic reports. As you near your turn, Apple Maps will speak out precise directions so you won’t have to look away from the road. What’s more the screen offers a 3D viewpoint of the street ahead interspersed with easily readable signs and arrows along with exact details on your estimated arrival time. As you reach your turn, Apple Maps will automatically pan its camera to show you where to go and if ever you miss your exit, never worry because Apple Maps will automatically re-route you back.
3. Real-Time Traffic
Real time traffic data will ensure accurate time estimation of your arrival. More than that, this tool also gives you precise information as to the cause of delay or traffic gridlock, if any, so you stay informed of all your traffic options.
The app that takes you higher with its flyover engine that provides you with a three-dimensional aerial perspective of roads, buildings and everything else that is on the ground so you can easily explore available routes and destination. Because it is from Apple, you can expect the sharpest images which you can pan, zoom, rotate or tilt to your liking.
Life on the road can be boring especially if you’re driving alone but with Apple’s Siri, you will never have to feel alone again. Maps makes use of Siri to help point you to the right direction. Unlike having an irritating backseat driver, Siri will only speak when asked or when directed to do so.
6. Local Search
Now you can place pins on places or destinations that you are interested in. Equipped with Yelp reviews to let you in on the best available deals within your vicinity, it also allows you to search for location information such as their address, phone numbers and website for easy searching and navigation.
While Apple is definitely on its back foot, it is only a matter of time before we see a slew of updates that will allow them to successfully overturn Google Maps.
Bryan is a technology writer for TruckertoTrucker.com, a website dedicated to helping professional drivers find trailers for sale around the country.