The first step towards starting an commerce business is building your website. These days the internet gives anybody the ability to start a successful retail business. While people who have the technical skills can create and design their own websites, this doesn’t preclude those that aren’t tech savvy.
Building a website can be as easy and simple as finding an ecommerce web design company. There are many of these kinds of services all around the internet. The entire purpose of these companies is to make it easy for the novice to build their own complete and fully featured commerce website.
With the rise of these ecommerce web design companies, anyone looking to start an ecommerce business has plenty of choices. Not only that, but competition keeps the pricing of these services reasonable.
If you are considering starting an ecommerce business, here are a few features you might want to look for in an ecommerce web design service:
- website builder
- reliable and competitive web hosting
- integrated shopping carts
- shipping options
- ssl security for orders
- mailing list setup for orders
- a large variety of payment options
- inventory manager
- competitive pricing
- and more…
Frankly, there are many more features that a company can offer a budding ecommerce entrepreneur. You want to look into ecommerce software that has the most complete features with competitive pricing to help you get off the ground.
Make sure that whatever company you choose, the key features are well thought out and integrates. Though an ecommerce web design company may offer thousands of features, there are a few that are absolutely essential for your ecommerce business:
First off, you need to have a complete inventory management system. The ability to upload images and write out complete descriptions as well as integrated inventory control are essential. This is the first step towards selling a product online. If you are unable to easily put new inventory up on your website, you are already hindering your own ability to be successful in the business.
Secondly, you need to have a good integrated shopping cart system. Once you have your listed inventory visible on the website, you must make it easy for your customers to complete a purchase. If they need to jump through a lot of hoops before a purchase can be completed, your customers may give up in frustration and go over to a competitor website to find what they are looking for.
Thirdly, you need to have an easy to use payment system. Ideally, your system is integrated with all the most popular payment options including paypal and credit card options. The more options you give your customers for paying, the more likely it is that you will convert the sale.
Finally, you need shipping management. You will be delivering a product from point A to point B. And you need to have that process integrated so that it’s easy for your customers to select their shipping method of choice as well as track their shipment.
Start your selection process by evaluating how well these above services are implemented. You want to ensure that whichever ecommerce web design company you choose, they shine in these four areas. When you’ve narrowed down your selection to a few top choices, then you can take a look and compare at how they perform in other areas.