Everyone is using social media to market his business, but how many people are achieving their business goals with it?
I discovered 6 months ago that some bloggers are simply wasting time on Facebook and Twitter. They don’t even realize the impart this has on their business. If you neglect your online business and spend every second tweeting, I wonder why you started marketing online.
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But I want you to see a better side of social media. When properly done, it can bring a dead business alive, enhance your view about connecting with people and help you make money on the long-run.
Here are top five social media tips to increase productivity by 102%. Enjoy it:
1. Write Down a Clear Goal
Goals should be written down in paper and ink. If not, you’ll forget where you started and what truly brought you to social media. There is so much distraction these days and it’s on the increase. If you’re not careful, you could waste 12 hours commenting to people’s photo on Facebook.
But when you set your goals and make it plain, that sense of entrepreneurship and sense of dignity would obstruct your digression from the main goal. Those who do not have social media goals achieve anything. Sooner or later, they would realize the pain this has caused in their social and business life.
2. Don’t Complicate Sharing
If you want targeted people to share and network with you, you need to simplify the entire marketing aspect. It starts with your blog, and how you format the post. Writing in bullet points would make reading easy.
When readers are engrossed with your content, they can easily share with others on their social media networks. There should be a clickable social sharing tool in every post you make. WordPress provides an array of social plugins.
Your blog should also be simple, have a white background and easily navigable. Don’t overcrowd your sidebar with affiliate banners. Simplicity is the key to successful social media marketing.
3. Deliver Value To Social Followers
Having a responsive social media follow is more important than increasing the number. I’ve less than 500 twitter followers but each time I tweet a post or recommend a product, I get 30 – 100 clicks on a single tweet.
Some bloggers have over 10,000 twitter followers and yet, they’re still broke and can’t drive the right traffic to their blog.
Value is the only thing social media followers are desperate for. If you can give value to their business via your contents, tweets, bookmarks etc, they would easily invest in your idea and repeatedly visit your blog. Delivering value goes beyond quality posts, it also talks about relevancy. How relevant is your post to the problem under discussion? Ask yourself this question and use it as a bait to improve social media networking.
4. Combine SEO with Social Media
Yes, search engine optimization is very important, and when properly tied to social media, wonders would begin to happen. We understand that Google+ is now indexed. Even Facebook pages are now ranking on Google’s homepage. You can setup the SEO content blog today and use it to grow your social media campaigns.
The days of independent social media marketing is gone. For people to find your social life in search engines, positioning and targeting valuable keywords would help. Don’t just tweet or share anything that comes to your head, critically analyze the possibility of ranking such contents on Google.
In the same vein, Google uses your social life, and how much social presence you’ve to determine the importance of a particular webpage and blog. You don’t have to stuff keywords – but ensure you use them creatively while optimizing for the end user (followers and fans).
5. Mind Your Blogging Business
In case you don’t know, Facebook, Twitter, LinkedIn and other social media networks became popular because we (bloggers, social enthusiasts, entrepreneurs etc) invested our time and money willingly.
Time has come when the real social networking should be done on your blog. It’s time to mind your business and build it professionally. If you continue tweeting and sharing your best posts, a time would come when your blog will suffer from lack of fresh, quality and cornerstone content. Your goal is to drive social media fans to your blog and disciple them.
Social Media Takeaway
There you’ve it, the top 5 strategies to enhance social media marketing by 102%. Do you think you can do this, or, are you going to click off to another blog, wasting time and intellectual resources? I’m sure you don’t have enough time to waste – invest in your mind, know what works and stick to it with your life. That’s how social media giants are made. See you ahead!
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