Awesome Infographic for Visualizing Google Page Rank
Ok, this is just one of the most awesome infographics I’ve seen. It gives you a good idea of how google decides which sites to rank in their algorithm.
Basically, google assigns a page rank that rates the popularity of a web page from 0-10. The higher the score, the more authority is given for the site. Now when the sites rank to each other, they can pass on a little bit of their “rank juice.” So, it’s just like running for prom king. You want the most popular sites to link to you and give you their “vote.”
Google is just like high school all over again!
How Does Page Rank Work
Google supplies a each website with two page ranks. There is the public page rank that you can see using the toolbar, but there is also a hidden page rank, that is your actual page rank that Google keeps top secret. Your actual page rank is what google uses to place your web site in it’s search results. In theory, it should correspond in some way with your public page rank.
Now, whenever websites are linked, they pass on a bit of their page rank to the other site. However, they don’t pass on all of their link juice. So, assuming a web site that is a rank 6 links to your web site, you will get a little boost in your own ranking, but not up to rank 6. Google keeps it’s algorithm a secret, so there isn’t a sure fire calculation to how page ranking is passed on, however it is clear that getting a link from a higher ranking website will give yours a boost.
In general, it’s believed that the amount of link juice that is passed on is also affected by how much the referring site links out. So, for example the link juice might be split amongst the outbound links. So, a site with a page rank 6 that links out to 3 other sites might only pass on rank 2 link juice.
As you can see, it’s important to build up your page ranking by building backlinks. Building backlinks will take time. There are a number of methods to get more links to your website.
- Forum Posting
- Guest Posting on other blogs
- Commenting on other blogs (use commentluv to get backlinks directly to your published posts)
- Answering questions on question/answer sites (e.g. Yahoo Answers)
- Social Bookmarking
- Article Marketing
- Press Releases
- Free Traffic System (Write an article with 2 links to your site and push it out to 30 blogs for free or more with their paid service.)
These are just a few ways that you can build some backlinks to your blog. This is by no means an exhaustive list. However, going through these methods will be a good start to getting some quality backlinks to your blog.
Page rank is just one part of the overall equation that Google uses to determine how to place your blog. You still need to have quality content on your blog as well as consistent updates. Also, keep in mind that part of their algorithm takes into account the age and maturity of your blog as well. All in all, getting links from high quality sites will give your blog a boost, but don’t forget nothing can replace putting in time and effort.