Do you want to be the most demanded, amazing, and well-paid freelance writer ever? Then you have to go far beyond mediocre writing skills. Greatness is not about such basics as being a grammar guru or knowing how to spell-check your text. Of course, you need these, but basics won’t make you great or demanded. Just competent.
So how to make a step forward? Are there any tips that will make you truly amazing? What tricks can help you attract customers, keep your readers interested, and bring you desired success?
We have gathered ten recommendations from the top writers who work for a well-known academic resources and produce tons of perfect content. So learn from them and get ready to become a competitor.
1. Be interesting
If you think that your main function is delivering information – it’s not. Your job is to deliver information in an interesting form that makes readers want to read the next word. Your job is to fulfill one of the most obvious readers’ wish. They want to be interested, and therefore you need to be interesting.
Writing is more than just combining words into sentences. Especially, when it comes to copywriting, article writing, or blogging. To make it spicy and interesting, you must add something more than just information. Think about public speakers. The most memorable of them use additional things, like lively facial gesture, gesticulation, jokes, aphorisms, pauses in the right places, etc. Why not bringing a little show to your texts?
2. Mechanics are not so important
As we have mentioned in the previous point, for a freelance writer, being interesting means to make your text alive and compelling. Readers don’t really care about the mechanics. Some of the most popular and well-paid writers wouldn’t get an A+ at your English class.
If your articles are interesting to read, then no one will notice the minor inaccuracy. They just don’t care. No, it doesn’t mean that producing texts with typos is okay. But you need to focus on something your audience care about.
They care about feelings and emotions. If your writing touches them somehow, they will read more, more, and then they are hooked. You’ve got them! If you need tips on how to determine your audience’s preferences, analyze them, and use practically, here is a guide with some examples.
So be persuasive, tell stories, and include the message that will reach your audience. No emotions and personal contributions – no readers. It is simple.
3. Readers want to be cool
When writing, you don’t have to think about your own greatness only. Nobody is really impressed by your awesomeness when you don’t share it. Boasting doesn’t work.
Your readers want to be cool. When composing a text, you can make them feel like that. Remind them plainly that being a part of their community or having an unintentional socialization is great and they will feel better about you. And come back for more.
4. Be a personality
Readers tend to connect better with a funny personality, than just a text. They want to be entertained.A charismatic author works the same way as a popular TV-show character: strong ones reach the audience, attract attention, and become loved by all.
Use personal stories and be as “human-like” as possible, but don’t overdo with that. Don’t afraid to demonstrate the real “you” with a passion and quirks.
5. Secrets and confessions
Readers love them. And they bring even more life to your content. Nobody wants to deal with just letters and words. Readers want to connect. Bloggers have to share some interesting and funny confessions with the audience.
When you reveal just a small detail or give them a “secret”, your readers feel that you trust them and think that they are important. That’s a good thing! Sometimes a small and interesting confession like admitting that you start your morning with a cup of coffee and a blast of Leonard Cohen works! Just do not give up anything really personal. Have boundaries!
6. Turn your freelance job into a big business
Being a great writer means to know how to get and keep your clients. To reach this, you have to be smart in marketing, fast in responses, friendly, and ready to provide positive customer experience.
And this is what your clients need – positive experience. Customers rarely say, “Oh, great use of a comma in the second sentence. And I love the alliteration in the third paragraph.”
7. Be special
Well, when your aim is to earn money, then you rarely think about a necessity to apply your stroke of genius and deliver super-unique groundbreaking ideas. But if you want to become a great freelance writer, they have to appear in the sea of your texts.
Think differently. When the other bloggers post cute kittens, break the rules and post a cute capybara! Just kidding.
Try to find how to make something your own way, and make yourself special.
8. Be self-confident.
Self-confidence is a large factor of your success. Uncertainty doesn’t work for business, even if it is a home-based one.
Be confident. Use every word in your content to demonstrate how confident you are. This can serve as a shield to hide your fear to look foolish and lame, but it’s okay. That’s how it works. Imitate being a person you want to be until you become this person. Just do it, and the more confidence you will demonstrate, the more you will gain.
9. But stay humble.
Yes, being a good author is always balancing between opposite things. Nobody likes a wimpy, but a snotty person that thinks that they are better than everybody else is even worse. Creative people fall in this trap oftentimes.
You will make mistakes and it’s natural. Check your ego, don’t get too proud about your skills, and admit that sometimes you fail (because everybody fails). Know your strong sides and acknowledge your weak spots.
10. Be blunt.
Honesty is a hallmark of today’s Internet. This quality is appreciated by the greater part of people. When you write, be open. Don’t try though to treat others like fools but don’t be too skeptic. People feel it when you are trying to play a bad game with them.
Do you have any recommendations for freelance writers? Which tricks can improve your skills and career? Share your ideas in the comments.