The bare essentials of starting a business

In recent years, there is a significant rise of start-up companies and new small businesses. Statistics show that, in the US alone, there are 28 million small businesses and 50% of the population is employed in small businesses. These are not insignificant numbers and more and more people are getting interested in this new way of earning money. Networking between small companies has become a standard thing and this kind of work organization seems to be suitable for the age in front of us.

While there are a lot of successful small and medium businesses that have started up in the last decade, there are also a lot of them that fell through due to various issues and oversights they had from the very beginning. While starting a small business may not seem as a too ambitious financial and organizational move, it holds a lot more complications than it shows at first. The devil is in the details and they tend to pile up until you no longer know what needs to be taken care off first and your business will suffer for it.


Having the proper documentation is a must. No matter how pristinely you organize the entire thing, you can always get in trouble for not having all the legal issues taken care off. This is why a lot of small businesses take to the internet, since the amount of paperwork needed to start one online is minuscule. I’m not going to list all the documentation that is required, since this can vary from state to state and country to country.


Think everything through! How many employees do you need? How many work positions does the work you had in mind require? Who is going to manage the work and organize different positions to work together? Sure, you can check out how the competition is handling things, this is actually advisable, but you need to adapt to your own situation and evaluate if you have everything covered before you actually open your doors for business. There is nothing more off-putting than a half-organized rouge business, offering something they can’t possibly pull off. The stamp of unprofessionalism is very hard to wash off.


When you putting together the necessary finances, keep in mind that things tend to cost more than they seem at first. Making a mistake and getting things under way on a tight budget can be the kiss of death for your new business idea, regardless of its quality. If you get stuck mid-way with some unresolved financial issues, you will be unable to pull out since you have transformed a significant part of your money into action.  This will force you to go deeper into debt, so as to avoid further delays and in the long run, all this will cause a lot of headaches. Avoid getting overhyped and rushing into things based on instinct. Professional advice from a financial expert is a must.

Web Marketing and Traditional Marketing

Marketing is the thing that gets you new leads and new customers, especially in the beginning. While traditional marketing can be rather pricey, the new option is to go for a web marketing solutions in the form of SEO and social network marketing. It achieves concrete results in short amounts of time with a lot less money spent, which is perfect for any new business. Of course, you will need to have a functional official website to accomplish this. In cases where people function on a tight budget, it may seem that it is too costly to invest in a website but this is far from the truth. IMCreator, for example, is a valid option which doesn’t require any programming knowledge and it can be used by anyone who has a basic grasp of computer skills.

If you have enough money to invest in traditional marketing you can do it the right away, but do not disregard the online side of things, since it is kind of perfect for new businesses.

Being realistic

This is the primary tip for any new business owner. Don’t get taken by illusions of grandeur and easy money. Running a business is never a walk in the park and if you don’t show the whole endeavor enough respect, it will fall through miserably. Make sure you have all the relevant data before actually taking things into action. Good luck!

Article written by

Ivan Dimitrijevic is a seasoned blogger and SEO consultant with years of experience. His set of skills includes Digital Marketing, Search Engine Optimization and blogging on a wide variety of topics. He has had many articles published on serious blogs over the years. His approach is direct, personal, professional and he will strive to use 100% of his knowledge and apply it to each and every project.

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