Importance of Effective Communication in the Workplace

A business is a machine made up of many working parts and when these parts fall out of sync, your business can falter. Effective communication is essential to keep the workplace functioning. Yet what exactly does communication entail and how can it be achieved?

What’s the point of communicating clearly?

Communicating clearly is so much more than emailing or talking to co-workers. Not only should you be exchanging information clearly but also engage with the emotion and context behind the information. Communicating clearly is important not just for your company but it is also vital for your clients and customers; it strengthens both personal and professional relationships, improves teamwork and problem solving skills.

Clear communication lies this relies on a range of skills both verbal and non-verbal. Not just listening, but also being able to listen at stressful or busy periods. Not just talking but talking with thought and understanding. Mastering these skills takes time but the more effort you and your team put in the greater your communication skills will become.

How can clear communication be achieved?

1.Listening:  Step one to effective communicating is mastering your listening skills. Rather than taking things at face value when listening to someone, go a little deeper. Read into the emotion and context of their words. How does the speaker feel about communicating types of information and how do they choose to convey it? By letting someone your communicating with have your full attention you develop a bond which can improve trust and teamwork as well as avoiding conflicts and misunderstandings

Make it easier for others to approach you if they have questions, inquiries or ideas. Make time for co-workers to approach you if they need to, or if you know they have a huge work load approach them and simply ask how they’re doing.

2.Communicating verbally:  A lot of the time it’s not what you say it’s how you say it. While you should always consider your words carefully before you speak, your effort could be made redundant simply by the tone of your voice. Listen to yourself when you’re speaking and consider how you would sound to the person you are talking to. Also try to match your tone with the context of the situation.

3.Communicating non-verbally: While we may not consciously pick up on it, a huge percentage of how we communicate comes across through body language and this has a huge impact on how people take in and understand what you’re trying to tell them. The way you stand, your facial expression, how you gesture, eye contact, the tone of your voice and even your breathing can affect your ability to communicate clearly.

Use non-verbal communication to your advantage, stand straighter with an open stance, maintain eye contact and listen to what you’re saying and allow gestures and expression to express that.

It takes time to master the art of clear communication but the effort is worthwhile. It will strengthen the bonds between you and your co-workers, avoid errors from miscommunication and improve your teamwork and problem solving skills!

Written by Gozde, a marketing graduate who works as an online marketing executive and specialises in Social Media and Branding. A regular contributor of marketing and business blogs she is currently working with Insignia Communications.

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